Fundamentals of Selling

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Contents

Description

Fundamentals of Selling provides an overview of the basics of selling with an emphasis on the different stages of the sales cycle. It provides guidelines and best practices for preparing to sell, finding and qualifying prospects, making sales presentations, negotiating the close, and following up after the sale. By applying the tools and techniques presented in this course, sales professionals will benefit by increasing their sales efficiency and effectiveness.

Objectives

Participants will:

  • Select a sales approach so that it matches the sales situation and the needs of the buyer
  • Prepare for each sales encounter and sell using the sales cycle so that increased sales are achieved
  • Find and qualify a sales prospect so that the prospect is likely to benefit from and buy the product or service being sold
  • Make a sales presentation and close the sale so that the customer is satisfied with the deal
  • Follow up after a sales call so that a successful ongoing sales relationship is built with the buyer

Who should take this class?

  • New sales employees
  • New sales managers and supervisors

Prerequisites

There are no prerequisites for this course.

How long is this course?

1 day

Registration and More Information

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